Job description
BrandForge Studio, a premium branding studio based in New York City, is seeking a Senior Brand Designer who can elevate brands through strategic identity systems and compelling storytelling. You will collaborate with cross-functional teams to craft end-to-end branding experiences for Fortune 500, startups, and cultural institutions.
In this role, you will lead brand concepting, ensure consistency across touchpoints, and mentor junior designers. A portfolio demonstrating proficiency in strategy, typography, and visual identity is essential.
We offer a dynamic, growth-oriented environment, competitive compensation, and the chance to shape iconic brands in NYC and beyond.
Responsibility
- Lead end-to-end brand design from concept through execution across digital and print touchpoints.
- Develop and evolve brand positioning, voice, and visual identity systems.
- Partner with product, marketing, and creative teams to translate strategy into design.
- Oversee typography, color systems, and asset libraries; maintain brand governance.
- Mentor junior designers and provide actionable feedback.
- Prepare presentations for leadership and clients, justifying design decisions with data.
- Champion accessibility, inclusivity, and consistent application across channels.
- Stay ahead of branding trends and proactively propose innovative solutions.
Qualification
- 5+ years of professional branding/brand design experience, with a strong portfolio.
- Proven track record leading brand systems for diverse industries.
- Strong typography, grid systems, and visual identity craft; expert in Adobe Creative Suite and Figma.
- Excellent communication, presentation, and stakeholder management skills.
- Ability to translate strategy into tangible design decisions and guidelines.
- Attention to detail, time management, and ability to manage multiple projects.
- Bachelor's degree in Graphic Design, Marketing, or related field; MBA a plus.
- Experience working in or with agencies or in-house branding teams in NYC is a plus.