Job description
Join Lumina Media Group as a Content Creator in New York, NY. You will craft compelling, on-brand content across blogs, video, social, and email. This role blends creative storytelling with data-driven strategy to drive engagement and conversions.
We are seeking a versatile writer and content creator who can adapt voice across channels and collaborate with designers, SEO specialists, and product teams.
Key focus areas include developing a multi-channel content plan, producing high-quality assets, and collaborating with cross-functional teams to optimize performance.
Responsibility
- Develop and execute a multi-channel content strategy aligned with brand voice and business goals.
- Produce high-quality written and visual content for blogs, landing pages, emails, social, and video scripts.
- Collaborate with designers, SEO specialists, product, and marketing to ensure cohesive storytelling.
- Manage and maintain an editorial calendar to ensure timely delivery of assets.
- Edit and optimize content for readability, SEO, accessibility, and conversions.
- Analyze content performance using analytics tools and iterate based on data.
- Experiment with new formats and channels to maximize reach and engagement.
Qualification
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of content creation or copywriting experience in a marketing environment.
- Exceptional writing and editing skills with the ability to adapt tone to different audiences.
- Strong understanding of SEO best practices and keyword research tools (SEMrush, Ahrefs, GA).
- Experience with content management systems (WordPress, Contentful) and basic HTML/CSS.
- Proven project management skills with the ability to manage multiple deadlines.
- Portfolio of published content across web and social channels.
- Excellent collaboration and communication skills.