Job description
Join NovaSphere Marketing, a forward-thinking digital agency driving measurable performance for global brands. We are seeking a data-driven Digital Marketing Manager to lead multi-channel campaigns and own core metrics.
In this role you will craft strategies across SEO, PPC, content marketing, social media, email, and analytics, translating business goals into scalable campaigns. You will collaborate with product, design, and sales to optimize funnel performance and maximize ROAS.
We offer a collaborative, data-driven culture with room for growth, competitive compensation, and a strong focus on work-life balance. If you're passionate about turning data into growth, we'd love to meet you.
Responsibility
- Develop and implement holistic digital marketing strategies across SEO, PPC, social, content, and email to drive inbound and outbound growth.
- Manage paid search and social campaigns (Google Ads, Meta, LinkedIn), optimize budgets, bids, and ROAS.
- Lead content strategy including editorial calendar, SEO optimization, and content creation with cross-functional teams.
- Analyze data from Google Analytics 4, Search Console, CRM, and attribution models to inform decisions and report on ROI.
- Collaborate with product, design, and sales to optimize the customer journey and conversion funnel.
- Build and mentor a high-performing marketing team; set KPIs, run experiments, and optimize landing pages and funnels.
- Stay ahead of digital marketing trends, ensure brand consistency, and manage compliance across channels.
Qualification
- Bachelor's degree in Marketing, Business, or related field; or equivalent practical experience.
- 5+ years in digital marketing with proven performance in SEO, SEM, and content marketing.
- Proficiency with Google Ads, Meta Ads, Bing Ads, Google Analytics 4, and Search Console.
- Strong analytical mindset with the ability to interpret data, generate insights, and act on findings; SQL or data visualization skills are a plus.
- Experience with marketing automation and email platforms (HubSpot, Marketo, or equivalent).
- Excellent communication, collaboration, and project management skills; ability to manage multiple campaigns in a fast-paced environment.
- Creative thinker with a test-and-learn approach and a passion for results.