Job description
Join a dynamic, remote-first company that connects top talent with forward-thinking projects. We are seeking a proactive Freelance Marketing Specialist to drive demand, nurture partnerships, and scale campaigns for our global client base. This contract position is ideal for self-motivated professionals who thrive in a fast-paced, results-driven environment.
As a freelance marketer on our team, you will design, execute, and optimize campaigns across channels, collaborating with product and growth teams to craft compelling narratives for freelancers and clients alike. You will own funnel strategy from awareness to conversion, ensuring high-quality lead generation while maintaining brand consistency.
Responsibility
- Plan and execute multi-channel marketing campaigns (SEO, content, social, email) to attract freelancers and clients to the platform
- Define audience segments, create buyer personas, and implement targeted messaging
- Collaborate with product, design, and sales teams to develop campaign assets and landing pages
- Measure, analyze, and report on campaign performance; optimize for ROI and CPA
- Manage partnerships and referral programs to expand the marketplace network
- Own content calendar and production for blog, newsletters, and social channels
- Test and iterate growth experiments; maintain brand voice and quality standards
Qualification
- 3+ years of marketing experience in a freelance, marketplace, or platform context
- Proven track record of executing successful multi-channel campaigns
- Strong understanding of SEO, content marketing, social media, and email marketing
- Experience with analytics tools (GA4, Looker, or similar) and A/B testing
- Excellent written and verbal communication with the ability to create compelling narratives
- Self-starter, highly organized, and comfortable working remotely across time zones
- Portfolio or case studies demonstrating measurable impact