Job description
Join NovaWave Digital, a premium digital marketing agency known for data-driven strategies and measurable results. We’re seeking a Growth Marketing Manager in San Francisco to lead multi-channel campaigns that accelerate revenue and lifetime value.
What you’ll do:
- Lead paid search, social media advertising, SEO, content marketing, and email campaigns with a growth mindset
- Partner with product, design, and analytics to map funnels, optimize conversion rates, and improve LTV
- Own the measurement framework, KPIs, and attribution modeling to maximize ROI
- Mentor junior marketers, align cross-functional teams, and foster a high-performance culture
- Experiment with messaging, creative testing, and landing page optimization to scale channels
- Analyze market trends and competitive insights to inform strategy and budget allocations
Perks include competitive compensation, equity options, flexible work arrangements, and ongoing learning opportunities.
Responsibility
- Develop and execute multi-channel growth campaigns across paid search, social, email, and content channels
- Own end-to-end funnel optimization from awareness to conversion and retention
- Establish and monitor key metrics, dashboards, and attribution models
- Collaborate with product and design to improve onboarding and activation
- Lead A/B/n testing and experimentation to maximize ROI
- Plan and manage budgets, timelines, and vendor relationships
- Mentor and coach marketing teammates to elevate performance
Qualification
- 5+ years of digital or growth marketing with proven revenue impact
- Deep experience in SEO, PPC, social advertising, email marketing, and analytics
- Proficiency with GA4, Google Ads, Meta/LinkedIn Ads, and BI/CRM tools
- Strong analytical skills, data-driven decision making, and familiarity with experimentation
- Excellent communication, collaboration, and project management
- BS/BA in Marketing, Business, or related field; MBA is a plus
- Ability to manage multiple campaigns and meet deadlines in a fast-paced environment