Job description
LuminaX Media Agency is a premium Growth and Creative Agency seeking a results-driven Influencer Marketing Manager to lead creator partnerships and scale brand conversations across social platforms. This full-time role is based in Los Angeles, with flexible remote options.
You will own strategy, identify and recruit creators, manage campaigns end-to-end, and collaborate with creative, content, and analytics teams to drive awareness, engagement, and revenue.
Join a fast-paced team that premieres bold campaigns, champions data-driven decisions, and values authentic creator collaborations.
Responsibility
- Develop and execute holistic influencer marketing strategies aligned with brand goals and product launches.
- Identify, vet, and recruit high-potential creators across Instagram, TikTok, YouTube, and emerging platforms.
- Manage end-to-end influencer campaigns: briefs, contracts, deliverables, timelines, and budgets.
- Build and nurture long-term creator relationships; negotiate partnerships and rates.
- Coordinate with creative and content teams to produce engaging, brand-aligned content.
- Track, analyze, and optimize performance using dashboards; report on KPIs and ROI.
- Stay ahead of platform trends, FTC guidelines, and disclosure best practices.
- Lead influencer onboarding, briefings, and payments to ensure timely delivery.
Qualification
- 3+ years of influencer marketing, creator partnerships, or digital marketing experience.
- Proven track record launching successful influencer campaigns with measurable impact.
- Strong knowledge of Instagram, TikTok, YouTube, and emerging social platforms.
- Excellent negotiation, project management, and communication skills.
- Data-driven with proficiency in analytics tools or platform-native insights.
- Ability to manage budgets, timelines, and cross-functional teams.
- Bachelor’s degree in Marketing, Communications, or related field preferred.
- Talent for storytelling and creative briefing; comfortable with multi-brand environments.