Job description
Join Acumen Growth Agency, a premier marketing firm based in New York City. We help brands accelerate growth through integrated campaigns, data-driven strategy, and creative storytelling. We offer a collaborative culture, professional development, and a clear path to leadership. This is a full-time role with competitive compensation and strong benefits.
As Marketing Manager, you will blend creativity with analytics to drive demand, nurture leads, and build a scalable marketing engine that fuels revenue.
Responsibility
- Develop and execute integrated demand-generation campaigns across channels (email, social, paid media, content).
- Lead content strategy and editorial calendar to support brand storytelling and conversions.
- Manage digital channels including SEO/SEM, paid social, email marketing, and display campaigns.
- Collaborate with sales to optimize funnel performance, SLAs, and lead routing.
- Analyze performance data, derive insights, and continuously optimize ROI and CAC.
- Oversee budgets, timelines, vendors, and campaign performance reporting.
- Mentor junior marketers and drive a culture of experimentation and learning.
- Build dashboards and present results to senior leadership.
Qualification
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in B2B marketing or demand generation.
- Proven track record delivering multi-channel campaigns that drive pipeline.
- Strong analytical skills with experience using marketing analytics tools and dashboards.
- Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce).
- Excellent written and verbal communication and project-management abilities.
- Ability to thrive in a fast-paced environment; NYC-based or willing to relocate.
- Knowledge of SEO, content marketing, and social media best practices.