Job description
Lead inspiring brand transformations at Lumina Creative Agency, the award-winning branding firm located in the heart of SoHo, New York. Join a collaborative team dedicated to creating iconic identities and meaningful brand experiences for ambitious clients across industries. Elevate world-class brands while driving engagement, growth, and impact. Enjoy a culture of innovation, diversity, remote flexibility, and endless opportunities for professional development.
Responsibility
- Drive brand strategy development for high-profile clients from ideation to execution.
- Facilitate research, discovery workshops, and competitive analysis to uncover insights.
- Translate complex business goals into actionable, inspiring brand positioning.
- Collaborate with creative, digital, and marketing teams to ensure unified brand experiences.
- Mentor junior strategists and guide cross-functional stakeholders throughout projects.
- Oversee creation of brand guidelines, messaging frameworks, and client presentations.
- Monitor KPIs to analyze campaign effectiveness and refine strategies.
Qualification
- Bachelor’s degree in Marketing, Branding, Communications, Design, or related field.
- 5+ years experience in brand strategy, preferably in an agency environment.
- Demonstrated expertise in research, positioning, messaging, and brand architecture.
- Exceptional communication, facilitation, and presentation skills.
- Strong creative sensibility with a portfolio of past brand strategy work.
- Proficiency with digital branding, social trends, and CRM platforms.
- Ability to thrive in a fast-paced, dynamic, and collaborative environment.