Job description
Luminary Marketing Co. invites a Senior Copywriter to join our fast growing NYC team. You will craft premium, conversion oriented copy for brand pages, web experiences, emails, landing pages, and paid media across multiple channels. You excel at translating complex ideas into human, engaging narratives while maintaining a consistent brand voice.
This role blends creative storytelling with performance marketing, requiring collaboration with product, design, and SEO teams. We value curiosity, accountability, and a bias for action.
What you get: competitive compensation, comprehensive benefits, flexible hybrid work, professional growth, and the chance to influence high visibility campaigns.
Responsibility
- Write clear, persuasive copy for websites, landing pages, emails, ads, and social media that aligns with brand voice and business goals.
- Collaborate with marketing, product, design, and SEO teams to develop content strategies and optimize for conversions.
- Perform audience and keyword research to tailor messages for target segments.
- Edit and optimize existing content for readability, clarity, and engagement while preserving brand consistency.
- Develop and maintain a content calendar and manage timely delivery across channels.
- Test and iterate copy based on performance data, A/B tests, and analytics insights.
- Mentor junior writers and provide editorial direction to raise team quality.
- Ensure all copy adheres to legal, regulatory, and brand guidelines.
Qualification
- 5+ years of professional copywriting experience in marketing, ecommerce, or SaaS.
- Strong portfolio across websites, emails, ads, and social content.
- Ability to write in multiple tones and adapt to different audiences and brands.
- Solid understanding of SEO and conversion rate optimization.
- Experience with CMS tools (WordPress, Contentful) and basic HTML for formatting.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Excellent editing, proofreading, and grammar skills with meticulous attention to detail.
- Strong time management and collaboration skills with the ability to manage multiple priorities.