Job description
NovaPulse Marketing is seeking a Senior Copywriter to craft high-impact, performance-driven content across web, email, social, and paid media. You will partner with product, design, and SEO teams to shape campaigns that inform, engage, and convert.
In this role, you’ll own the brand voice, craft compelling messages, and ensure consistency across all channels while collaborating with cross-functional partners to unlock growth.
Responsibility
- Develop clear, concise, and persuasive copy for websites, landing pages, emails, ads, and social channels that aligns with brand voice and business goals.
- Collaborate with product, design, and SEO teams to map customer journeys and optimize copy for conversions and engagement.
- Edit and polish content for accuracy, tone, readability, and consistency across all touchpoints.
- Lead content briefs, manage timelines, and coordinate with freelancers and internal stakeholders to deliver high-quality work on schedule.
- Optimize copy for SEO, accessibility, and performance metrics using data-driven insights.
- Run A/B tests on headlines, CTAs, and messaging to inform optimization strategies.
- Mentor junior writers and contribute to editorial guidelines, style guides, and best practices.
Qualification
- 5+ years of professional copywriting experience, preferably in tech or SaaS.
- Strong portfolio with web, email, and campaign copy demonstrating measurable outcomes.
- Excellent writing, editing, storytelling, and brand voice development skills.
- Familiarity with SEO best practices and basic analytics tools (Google Analytics, Search Console).
- Experience with content management systems (WordPress, Contentful) and basic HTML/CSS understanding.
- Ability to manage multiple projects, meet deadlines, and collaborate cross-functionally with stakeholders.
- Bachelor's degree in Marketing, Communications, English, or a related field.
- Detail-oriented, curious, and collaborative mindset with a passion for continuous learning.