Job description
NovaCart Technologies is a fast-growing e-commerce platform powering D2C brands with AI-driven merchandising and omnichannel experiences.
We’re seeking a Senior E-commerce Growth Manager to own growth strategy, conversion rate optimization, and revenue optimization across web, mobile, email, and marketplaces.
You will partner with Product, Marketing, and Analytics to drive measurable impact and build a scalable growth engine.
Responsibility
- Develop and lead data-driven growth strategies across web, mobile, and marketplace channels to maximize revenue and customer lifetime value.
- Own CRO roadmap: execute A/B tests, analyze results, and implement winning experiments with cross-functional teams.
- Collaborate with Product and UX to optimize storefront architecture, navigation, and checkout flows for improved conversion.
- Lead SEO, content, and SEM initiatives to increase organic and paid traffic with strong ROI.
- Launch and optimize omnichannel campaigns (email, push, SMS) to boost retention and repeat purchase rate.
- Define KPIs, build dashboards, and communicate progress to executives with actionable insights.
- Manage vendors and internal stakeholders, mentoring junior team members and ensuring timely delivery.
Qualification
- 5+ years in e-commerce growth, performance marketing, or product-led growth
- Proven track record of increasing revenue and optimizing conversion rates
- Strong proficiency in Google Analytics 4, Tag Manager, SQL, and data visualization (Looker, Tableau)
- Experience with Shopify, Magento, or other major e-commerce platforms
- Deep understanding of SEO, CRO, A/B testing, and omnichannel commerce
- Excellent communication, project management, and cross-functional collaboration skills
- Bachelor’s degree in Marketing, Economics, Computer Science, or related field