Job description
Join our fast-growing marketing team as a Senior SEO Specialist in New York City. You will own the end-to-end SEO process, from discovery to reporting, and partner with content, product, and engineering to deliver sustainable organic growth.
We value data-driven decision making, technical excellence, and collaboration across disciplines. This role offers visibility, high impact, and ongoing opportunities to advance your expertise in a dynamic environment.
Responsibility
- Develop and implement comprehensive SEO strategies across our digital properties, including on-page, technical, and off-page initiatives.
- Conduct in-depth keyword research and audience analysis to guide content and product decisions.
- Perform technical SEO audits (crawlability, site speed, structured data) and coordinate fixes with engineering and design teams.
- Optimize on-page elements, meta data, internal linking, and content for user intent and ranking potential.
- Lead efforts to improve site architecture, internal linking, and crawl efficiency to maximize indexation.
- Plan and execute high-quality link-building campaigns and digital PR initiatives.
- Monitor, report, and optimize key SEO metrics (traffic, rankings, conversions) and present insights to stakeholders.
Qualification
- Bachelor's degree in Marketing, Computer Science, or related field, or equivalent experience.
- 3-5 years of hands-on SEO experience with proven results across technical, on-page, and content optimization.
- Strong proficiency with SEO tools (Google Analytics, Search Console, Ahrefs/SEMrush, Screaming Frog, Majestic).
- Solid technical skills including HTML/CSS, schema.org markup, canonicalization, and structured data implementation.
- Experience coordinating with content teams, developers, and product owners in agile environments.
- Ability to analyze data, translate insights into actionable strategies, and communicate clearly with non-technical stakeholders.
- Up-to-date knowledge of search engine algorithm changes and industry best practices.