Job description
Join Pacific Wave Sports, a premier organization shaping the future of professional athletics. We are seeking a Senior Sports Marketing Manager to lead integrated campaigns, partnerships, and fan engagement across multiple channels. You will collaborate with teams, sponsorship partners, and media to elevate our brand and drive revenue.
In this role, you will architect data-driven marketing strategies, oversee multi-million-dollar campaigns, and mentor a rising team of marketers. If you are a strategic thinker with a passion for sports and a track record of delivering results, this is your opportunity to impact live sports fans around the world.
Responsibility
- Develop and execute comprehensive marketing strategies for professional sports properties, including brand, sponsorships, and digital campaigns.
- Identify, negotiate, and manage sponsorships and partnerships that maximize brand exposure and revenue.
- Oversee end-to-end activation plans, from creative concept to post-campaign analysis.
- Lead cross-functional teams to deliver integrated campaigns across social, digital, broadcast, and in-stadium touchpoints.
- Analyze performance metrics, optimize spend, and report ROI to executives.
- Plan and execute high-profile events and activations that engage fans and partners.
- Collaborate with product, media rights, and analytics teams to align marketing with business objectives.
Qualification
- Bachelor’s degree in Marketing, Business, or related field; MBA a plus.
- Minimum 5 years in sports marketing, sponsorship management, or related field.
- Proven track record of leading successful marketing campaigns for professional sports or entertainment brands.
- Strong negotiation, relationship-building, and stakeholder management skills.
- Data-driven mindset with proficiency in marketing analytics tools (GA4, CRM platforms, attribution models).
- Excellent communication, presentation, and leadership abilities.
- Ability to work across time zones and travel as needed for events and partnerships.
- Passion for sports and a deep understanding of fan engagement.