Job description
Private Advertiser is seeking a Midweight Graphic Designer specializing in paid social and digital design. This is a fully remote, performance-driven role with flexible hours and a collaborative, fast-paced team. You will craft compelling visuals that capture attention across social platforms, drive engagement, and support conversion-focused campaigns. The ideal candidate thrives in a data-informed environment, brings a strong aesthetic, and can translate brand guidelines into scalable assets that perform. The position offers growth opportunities, ongoing feedback, and the chance to shape creative direction for diverse campaigns in a dynamic Malaysian market.
As a Midweight Graphic Designer, you will own the end-to-end design of social and digital assets, from concept through delivery. You will collaborate with marketers, copywriters, and product teams to ensure assets align with briefs, performance goals, and brand standards. You will design for multiple formats, sizes, and platforms including Facebook, Instagram, TikTok, LinkedIn, and programmatic placements. You will optimize assets for speed and accessibility, maintain a consistent design system, and contribute to A/B testing with visual variants. You will stay current with evolving design trends, accessibility guidelines, and platform specs, ensuring every deliverable supports a high-quality user experience. This role is ideal for a creative professional who enjoys autonomy, thrives under deadlines, and is excited to impact campaigns with eye-catching, results-driven visuals.
You will work in a collaborative, remote-friendly environment with flexible hours, partnering with marketing teams across Malaysia and beyond. You’ll receive regular feedback, opportunities to upskill in motion graphics, and exposure to performance metrics that measure creative impact. If you’re passionate about storytelling through visuals and want to help brands stand out in competitive digital spaces, this is the role for you.
Responsibility
- Design and deliver high-impact visuals for paid social campaigns across platforms like Meta, TikTok, LinkedIn, and programmatic placements.
- Partner with marketing, copywriting, and product teams to translate briefs into on-brand, conversion-focused assets (static images, GIFs, and simple animations).
- Create multi-format assets (square, vertical, and horizontal) optimized for different placements and devices while following brand guidelines.
- Maintain and evolve a scalable design system, ensuring consistency across campaigns and channels.
- Iterate quickly based on performance data, A/B tests, and stakeholder feedback; deliver assets on tight deadlines.
- Prepare assets for deployment by optimizing file sizes, accessibility, and platform specifications; manage asset handoffs to production and developers as needed.
- Contribute to creative brief development, participate in reviews, and communicate design rationale clearly to non-design stakeholders.
Qualification
- 2–5 years of graphic design experience with a strong portfolio showcasing social media and digital campaigns.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and design collaboration tools (Figma or Sketch).
- Solid understanding of typography, color theory, layout, and visual storytelling; keen eye for detail and brand consistency.
- Experience designing for paid social and digital advertising across Meta, TikTok, LinkedIn, and display networks.
- Ability to work independently in a remote or hybrid environment, manage multiple projects, and communicate effectively with cross-functional teams.
- Knowledge of responsive design, asset optimization, and accessibility best practices; familiarity with motion graphics is a plus.
- Strong time management, organizational skills, and a collaborative attitude with a bias toward action.