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Public Relations 🏒 Full Time ⭐️ Verified

Public Relations Manager

Lumina Communications
New York, NY
Salary Estimate
USD 85.000 – USD 110.000
Posting Time
5 Mei 2026
Deadline
5 Mei 2027

Job description

Join a leading, full-service communications firm focused on technology and consumer brands. We’re seeking a results-driven Public Relations Manager to lead strategic media relations, executive storytelling, and crisis communications for a rapidly growing client portfolio based in New York City.

In this role you will own the development and execution of integrated PR programs, collaborate with marketing, product, and leadership, and drive measurable outcomes that elevate brand equity and influence. This is a high-visibility role perfect for a proactive communicator who thrives in a fast-paced environment.

Responsibility

  • Develop and execute comprehensive PR strategies to raise brand awareness across target markets and media segments.
  • Build and maintain strong relationships with national and trade media; secure proactive placements across print, digital, broadcast, and podcasts.
  • Lead crisis and issue management, preparing holding statements, Q&As, and rapid response playbooks.
  • Collaborate with Marketing, Product, and Leadership to craft compelling storytelling, messaging, and launch plans for campaigns and products.
  • Manage media events, press briefings, thought-leadership opportunities, and executive visibility programs.
  • Monitor, measure, and report PR impact using dashboards; translate insights into actionable optimizations.
  • Oversee agency partners and junior team members; mentor and develop internal talent.

Qualification

  • Bachelor's degree in Communications, PR, Marketing, or a related field (Master's preferred).
  • 5+ years of public relations experience with a track record of securing high-impact media coverage; tech or consumer brands a plus.
  • Excellent writing, editing, and storytelling skills; ability to craft press materials, executive bios, and bylined articles.
  • Strong media relationships across outlets and a demonstrated ability to pitch and secure placements.
  • Experience with crisis communications, risk assessment, and rapid-response protocols.
  • Proficiency with PR tools (Cision/Meltwater), monitoring platforms, and social media management.
  • Strategic thinker with project management skills and the ability to manage multiple priorities in a fast-paced environment.
  • Collaborative, proactive, and highly accountable with excellent written and verbal communication skills.

Required Skills

Media Relations Communications Strategy Crisis Management Event Planning Pitching Social Media Content Creation Stakeholder Engagement

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