Job description
NovaBrand Studio is on the hunt for a visionary Brand Director to lead brand strategy, identity systems, and storytelling for a diverse roster of clients. This is a high-impact role where you will shape how brands communicate, differentiate, and win in competitive markets.
You’ll partner with product, marketing, and creative teams to craft brand foundations, design language, and scalable brand systems that power demand and loyalty. If you are data driven, creatively fearless, and inspired by building iconic brands, this role is for you.
Responsibility
- Lead the development of brand strategy, positioning, and messaging for clients across industries.
- Own the creation and evolution of visual identity systems including logos, typography, color palettes, and design guidelines.
- Develop comprehensive brand books and guidelines to ensure consistent execution across products and campaigns.
- Collaborate with product, growth, and creative teams to ensure brand alignment in all touchpoints.
- Drive brand storytelling and content strategy, including value propositions, taglines, and messaging architectures.
- Present to executive stakeholders, manage client relationships, and translate insights into actionable creative briefs.
- Mentor designers and junior strategists; build a high-performing branding team.
Qualification
- 7+ years in branding, brand design, or brand marketing with a strong, diverse portfolio.
- Proven experience leading brand strategy for B2B and B2C brands with measurable impact.
- Deep mastery of brand systems, visual identity, typography, color theory, and design thinking.
- Exceptional storytelling and writing skills; ability to craft clear messaging architectures and taglines.
- Proficiency in design tools (Figma, Adobe Creative Suite) and collaborative platforms (Notion, Figma, Slack).
- Excellent client management, presentation, and facilitation skills; comfortable leading C-suite discussions.
- Bachelor’s degree in Marketing, Design, or a related field; MBA or advanced degree a plus.