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Brand Manager

PulseBrand Studio
New York, NY
Salary Estimate
USD 90.000 – USD 130.000
Posting Time
2 Mei 2026
Deadline
2 Mei 2027

Job description

Join PulseBrand Studio, a premium branding agency helping visionary companies craft enduring identities. We seek a Brand Manager to lead strategy, influence product direction, and guide design teams through high-impact campaigns. You’ll translate business goals into compelling brand narratives, develop and govern brand guidelines, and drive consistency across all touchpoints.

In this role, you’ll partner with marketing, product, and creative to shape brand architecture, positioning, and voice for multiple clients. You’ll lead brand audits, audience research, and competitive analysis to inform strategy. You’ll mentor junior team members and champion a culture of design excellence.

Responsibility

  • Lead the development and iteration of brand strategy, positioning, and storytelling that aligns with business goals.
  • Define and manage the brand architecture, voice, and visual identity system across all channels.
  • Collaborate with product, marketing, and creative teams to ensure consistent brand experiences from concept to launch.
  • Develop and enforce comprehensive brand guidelines and asset libraries for scalable use.
  • Oversee brand campaigns, partnerships, and across-the-funnel initiatives with measurable impact.
  • Mentor and grow junior designers and brand specialists, fostering a high-performance team culture.
  • Conduct brand audits and market research to inform optimization and evolution of the brand.
  • Communicate brand strategy clearly to executives, clients, and cross-functional stakeholders.

Qualification

  • Bachelor’s degree in Marketing, Branding, Design, or a related field; MBA welcomed.
  • 5+ years of branding, product marketing, or creative leadership experience with a proven portfolio of brand work.
  • Strong experience in brand strategy, visual identity, and creating cohesive brand systems.
  • Demonstrated ability to collaborate with product, marketing, and design teams across multiple projects.
  • Excellent written and verbal communication, storytelling, and presentation skills.
  • Proficiency in design tools such as Figma, Illustrator, and Photoshop; familiarity with motion and web design is a plus.
  • Strong project management, prioritization, and time-management skills.
  • Data-informed decision-making with a keen eye for market trends and consumer insights.

Required Skills

Brand strategy Brand identity Visual design Typography Market research Stakeholder management Brand guidelines Creative direction Figma Adobe Creative Suite

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