Job description
The Category Insights Analyst at Blackmores is a key role responsible for providing valuable insights to drive business growth in the SEAK region. This position involves analyzing data to identify trends, opportunities, and customer behavior to optimize category performance.
Responsibility
- Analyze market trends and consumer behavior to identify growth opportunities
- Develop category insights and recommendations to support business strategies
- Collaborate with cross-functional teams to drive category growth initiatives
- Monitor and report on key performance indicators to track category performance
- Conduct competitive analysis to identify market trends and opportunities
Qualification
- Bachelor's degree in Marketing, Business, or related field
- Proven experience in category analysis or market research
- Strong analytical skills with the ability to interpret data and draw meaningful insights
- Excellent communication and presentation skills
- Ability to work effectively in a fast-paced environment and handle multiple priorities