Job description
BFI Finance Indonesia is excited to hire a proactive Marketing Mortgage Specialist to join our Jakarta-based team. In this role, you will promote mortgage products to a diverse client base, support branch sales efforts, and help customers realize their home ownership goals. This position is ideal for a driven marketer who thrives in a dynamic financial services environment and wants to make a measurable impact on client acquisition and brand awareness.
As a member of the Marketing & Communications group, you will collaborate with sales, credit, and product teams to design compelling campaigns, produce engaging collateral, and manage multi-channel promotions. You will help shape our mortgage marketing strategy across digital and offline channels, ensuring all activities comply with regulatory standards while delivering compelling customer value. The role offers the opportunity to work from our Kalideres office with potential assignments to Jakarta Selatan 2 (Pasar Minggu) as needed.
We value curiosity, analytical thinking, and strong communication. You will analyze campaign performance, derive insights, and present recommendations to leadership to improve ROI. A Bachelorās degree in any field is required; prior experience in marketing, finance, or mortgage products is a plus. We welcome both seasoned professionals and ambitious graduates who are eager to learn and grow within a leading Indonesian financing company.
Join us to develop your career in a supportive, growth-oriented environment that rewards initiative and collaboration. If you are ready to contribute to a trusted financial brand and help customers achieve their home ownership dreams, we want to hear from you.
Responsibility
- Develop and execute mortgage product marketing campaigns across multiple channels (digital, print, events).
- Collaborate with Sales, Credit, and Product teams to drive customer acquisition and product adoption.
- Manage digital marketing activities including social media, website content, email campaigns, and analytics.
- Prepare promotional materials, presentations, and branch collateral tailored to target segments.
- Monitor market trends, competitor activity, and campaign performance; provide regular optimization recommendations.
- Coordinate events, partnerships, and outreach with real estate agents and brokers to expand reach.
- Track ROI, budget utilization, and contribute to quarterly forecasting and planning.
- Ensure all marketing practices comply with regulatory guidelines and internal policies.
Qualification
- Bachelorās degree in Marketing, Business, Communications, or a related field.
- 1-3 years of marketing or financial services experience; mortgage marketing is a plus.
- Strong written and verbal communication skills in Indonesian; English proficiency is a plus.
- Proficiency with MS Office, CRM systems, and basic digital marketing tools.
- Data-driven mindset with the ability to analyze metrics and translate insights into actionable plans.
- Customer-centric approach with excellent interpersonal and collaboration skills.
- Ability to manage multiple projects, meet deadlines, and thrive in a fast-paced environment.
- Willingness to be assigned at Jakarta Selatan 2 (Pasar Minggu) if required.