Job description
Join Superhub Auto Services Sdn. Bhd., a trusted automotive service provider in Malaysia, as a Social Media Marketing Executive. In this role, you will plan, execute, and optimize digital campaigns that elevate brand awareness for our automotive service network and drive qualified inquiries and service bookings. If you are passionate about storytelling, social media strategy, and delivering tangible results, this is your opportunity to make a visible impact in a growing Malaysian business.
As the Social Media Marketing Executive, you will own the end-to-end social media lifecycle—from researching audience needs and developing content calendars to producing compelling posts and coordinating paid campaigns. You’ll work closely with sales, customer service, and promotions teams to craft on-brand messages, create promotional materials, and ensure consistent voice across platforms such as Facebook, Instagram, TikTok, and LinkedIn. You’ll also contribute to SEO-friendly content and localize messaging for Subang Jaya and the wider Selangor market.
Key responsibilities include developing and executing social media campaigns, creating high-quality content (copy and visuals) aligned with our brand guidelines, managing engagement and responses, monitoring performance, and reporting insights to optimise ROI. You will manage budgets for paid campaigns, run tests to improve results, and support the creation of marketing collateral for events and promotions. This role offers a collaborative environment with room to grow in a data-driven marketing function.
Join us to grow your career in a hands-on role that blends automotive services with modern digital marketing. We value creativity, data-led decision making, and a customer-first mindset. If you are ready to contribute to a well-established local brand and help customers find the best care for their vehicles, apply today.
Responsibility
- Develop and execute social media campaigns across Facebook, Instagram, TikTok, and LinkedIn to drive brand awareness and lead generation.
- Create engaging content and manage the editorial calendar, ensuring posts align with brand voice and business goals.
- Monitor, respond to, and manage community engagement; provide timely customer support via social channels.
- Plan, manage, and optimize paid social campaigns with a focus on ROI; perform A/B testing and budget tracking.
- Analyze performance metrics (reach, engagement, conversions) and provide actionable insights to improve campaigns.
- Collaborate with sales and promotions teams to develop promotional materials and campaigns for events and campaigns.
- Ensure brand consistency across all channels and adapt messaging for local audiences in Subang Jaya and Selangor.
- Support SEO-friendly content development and coordinate with the web/content team as needed.
Qualification
- Diploma or degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience in social media marketing, preferably with automotive, service-oriented, or local businesses.
- Strong writing and storytelling skills with the ability to create persuasive copy.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Facebook Insights, Google Analytics).
- Basic graphic design skills (Canva, Adobe Spark) or ability to coordinate with a design team.
- Understanding of digital marketing metrics, SEO principles, and paid advertising fundamentals.
- Excellent communication, organizational, and project management skills; ability to work cross-functionally.
- Wamiliarity with the Malaysia market and bilingual communication (Malay/English) preferred.