Job description
NovaWave Advertising is seeking a dynamic Advertising Account Lead in New York City to lead high-impact campaigns for top brands. You’ll partner with strategists, creatives, and media teams to drive growth, optimize budgets, and deliver measurable results.
In this role, you’ll own client relationships, translate business goals into compelling campaigns, and oversee the end-to-end execution from brief to delivery.
We offer a collaborative culture, competitive compensation, and rapid career growth opportunities within a premium, data-driven agency environment.
Responsibility
- Lead end-to-end campaign management for multiple brands, ensuring on-time delivery and high-quality execution.
- Partner with Strategy, Creative, and Media teams to develop and refine integrated campaigns that meet client KPIs.
- Own client relationships, presenting updates, insights, and strategic recommendations with clarity and impact.
- Oversee budget planning, media allocations, and ROI tracking, ensuring efficient spend and performance optimization.
- Analyze performance data, extract actionable insights, and adjust tactics to maximize impact across channels.
- Mentor junior team members, foster a collaborative environment, and advocate for creative excellence.
- Drive new business opportunities by presenting compelling case studies and exploring cross-sell options with clients.
Qualification
- Bachelor’s degree in Marketing, Communications, Business, or related field; MBA a plus.
- Minimum 5-7 years of experience in advertising or integrated campaigns, with a proven track record of driving results.
- Strong client-facing skills with ability to translate complex data into clear recommendations.
- Expertise in brand strategy, creative briefing, and campaign optimization across digital and traditional channels.
- Proficiency with analytics and reporting tools (e.g., Google Analytics, Tableau) and media planning software.
- Excellent communication, presentation, and project-management skills; highly organized and detail-oriented.
- Ability to thrive in a fast-paced agency environment and manage multiple priorities.