Job description
Join Apex Defense Solutions as a Military Programs Marketing Specialist in Killeen, TX. We partner with defense contractors and government clients to deliver strategic outreach programs that support military personnel, veterans, and the communities around bases.
In this role, you will lead targeted campaigns, build partnerships with veteran organizations, and optimize messaging across channels to attract qualified candidates and strengthen defense sector relationships. This is a full-time, on-site position with competitive compensation, full benefits, and growth opportunities within a mission-driven company.
Responsibility
- Develop and execute comprehensive marketing campaigns targeting veterans, active-duty personnel, bases, and defense contractors.
- Collaborate with HR, programs, and sales teams to align messaging with military culture and program objectives.
- Produce and manage content across websites, emails, social media, and events to promote military programs.
- Build and maintain relationships with veteran organizations, military bases, and industry partners to grow outreach.
- Analyze campaign performance, generate insights, and optimize channels to maximize engagement and qualified leads.
- Plan and execute on-base and community events, job fairs, and sponsorships to attract top talent and partners.
- Ensure compliance with government, DoD, and defense industry marketing regulations and export controls.
- Coordinate with internal teams to support proposal efforts and program funding opportunities.
Qualification
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field; military experience or equivalent defense sector exposure is a plus.
- 3+ years of B2B or B2G marketing, preferably in defense, government, or security sectors.
- Strong understanding of military culture, veteran recruitment needs, and compliance requirements.
- Excellent written and verbal communication skills; ability to craft persuasive narratives for diverse audiences.
- Experience with CRM and marketing automation tools (e.g., HubSpot, Salesforce, Marketo).
- Proven track record of driving engagement, lead generation, and partner relationships in complex markets.
- Ability to travel up to 25% for events, base outreach, and partner meetings; security clearance eligibility is a plus.