Job description
Join our premium real estate firm as a Real Estate Marketing Manager in Miami. You will drive brand presence, create compelling property stories, and generate qualified leads for our high-end portfolio. This role blends strategic marketing with hands-on execution in a fast-paced real estate market.
We offer a premium work environment with growth opportunities, competitive compensation, and a culture that rewards initiative and accountability.
- Collaborate with agents and developers to craft targeted campaigns
- Develop and execute comprehensive marketing plans for luxury properties
- Oversee digital campaigns across search, social, and display channels
- Produce property listings, brochures, video scripts, and virtual tours
- Analyze market trends and optimize ROI with data-driven decisions
- Plan and host broker opens and client events
- Maintain brand consistency and high-quality marketing materials
Responsibility
- Develop and execute comprehensive real estate marketing strategies for our Miami portfolio
- Manage and optimize digital advertising campaigns across platforms
- Create high-conversion property listings and marketing collateral
- Collaborate with agents, developers, and internal teams
- Analyze performance metrics and adjust tactics to maximize ROI
- Plan open houses, broker events, and neighborhood outreach
- Maintain CRM hygiene and lead nurturing processes
Qualification
- Bachelor's degree in Marketing, Real Estate, or related field
- 3+ years of real estate marketing or sales experience
- Proven track record with digital campaigns and lead generation
- Strong knowledge of CRM systems and data analytics
- Excellent communication, negotiation, and presentation skills
- Ability to manage multiple projects in a fast-paced environment
- Real estate license or eligibility preferred