Job description
BrightBridge Creative, a premier advertising agency, is seeking a Senior Advertising Campaign Manager to join our New York City team. This role blends strategic thinking, data-driven decision making, and creative collaboration to deliver high-impact campaigns for national and international brands. If you’re passionate about multi-platform storytelling and ROI-driven performance, we want to hear from you.
In this role, you will lead end-to-end advertising initiatives across digital, social, programmatic, print, and out-of-home channels, guiding cross-functional teams to drive measurable results.
We offer a collaborative, fast-paced environment with opportunity for career growth, competitive compensation, and comprehensive benefits.
Responsibility
- Lead end-to-end advertising campaigns across digital, social, programmatic, print, and OOH channels.
- Collaborate with creative, media planning, analytics, and client services to develop compelling briefs and ensure alignment with brand strategy.
- Own the media plan, budget allocation, bid strategies, and optimization to maximize reach and ROI.
- Analyze performance data weekly, provide actionable insights, and present clear client-facing reports and recommendations.
- Manage timelines, vendor relationships, and production workflows to ensure on-time delivery.
- Mentor junior team members, foster knowledge sharing, and uphold quality standards and brand safety guidelines.
- Build strong client partnerships, translate data into storytelling, and advocate for data-driven decision making.
Qualification
- Bachelor's degree in Marketing, Communications, or a related field; MBA a plus.
- 5+ years in advertising/campaign management with a proven track record across multi-channel campaigns.
- Ability to manage multi-million-dollar budgets and deliver on KPIs.
- Proficiency with media planning and analytics tools (e.g., MediaOcean, Nielsen, GA4, Tableau).
- Strong strategic thinking, communication, and presentation skills; experience in client-facing environments.
- Excellent project management, time management, and collaboration skills in fast-paced settings.
- Knowledge of brand safety, regulatory compliance, and industry best practices.