Job description
Join Summit Performance Group, a premier agency delivering world-class sports partnerships and athlete marketing across major leagues and brands. We are seeking a Senior Sports Partnerships Manager to spearhead strategic sponsorships, manage high-profile athlete campaigns, and drive measurable impact for our clients in the professional sports ecosystem.
You will collaborate with marketing, legal, and finance teams to structure deals, activate partnerships, and optimize ROI while upholding brand integrity and compliance. This is a high-visibility role ideal for a data-driven negotiator who thrives in fast-paced environments and has a passion for sports and fan engagement.
Responsibility
- Lead end-to-end sponsorship strategy, negotiation, and closing of high-value partnerships with teams, leagues, brands, and properties
- Develop and manage regional and national sponsorship activations, ensuring seamless execution across platforms
- Identify, negotiate, and secure athlete endorsements and influencer collaborations aligned with client goals
- Partner with marketing, legal, and finance teams to craft win-win deals and ensure compliance
- Oversee activation measurement, reporting, and post-campaign ROI analysis
- Plan and execute events, press conferences, and fan engagement experiences
- Build and maintain a robust pipeline of prospective partners and athletes
- Provide leadership, mentoring, and collaboration across internal teams to maximize impact
Qualification
- 8+ years in sports marketing, partnerships, or sponsorships with a track record of successful deals
- Strong negotiation, contract drafting, and vendor management skills
- Experience working with agencies, teams, federations, or leagues
- Proven ability to translate data into actionable insights and ROI forecasts
- Excellent communication, presentation, and stakeholder management
- Bachelor's degree in marketing, sports management, business, or a related field; MBA is a plus
- Willingness to travel 25–40%
- Proactive collaborator with a passion for professional sports and fan engagement