Job description
Join Central Park Mall as a Visual Merchandiser Officer and lead the creation of monthly creative concepts and visual design proposals that illuminate our retail spaces. You will translate brand storytelling into compelling mall decorations, window displays, in-store arrangements, and promotional installations across multiple zones. This role blends creative vision with practical execution, requiring strong project management, vendor coordination, and a keen eye for detail to drive memorable shopper experiences.
You will ensure consistency with brand standards while adapting concepts to local trends and consumer behavior. Working closely with Marketing, Store Operations, and tenancy teams, you will plan layouts, source props and materials, manage budgets, and supervise installations from concept to completion. By combining color theory, typography, and material selection, you create cohesive visual narratives that support campaigns and seasonal themes, boosting visibility and dwell time.
Central Park Mall offers a collaborative, fast-paced environment where ideas come to life. The Visual Merchandiser Officer will stay ahead of decorating trends, maintain safety and accessibility guidelines, and document outcomes with photography and post-campaign reviews. If you are passionate about retail design, delight in transforming spaces, and excel at balancing creativity with practicality, this is an opportunity to make a meaningful impact on footfall and sales performance. This role is based in Jakarta Barat, with responsibilities across multiple mall zones.
Responsibility
- Develop and present monthly visual concepts aligned with brand and marketing calendars.
- Design and implement store and mall decorations, window displays, signage, and product presentations to enhance shopper experience.
- Create detailed planograms and layout proposals for spaces within the mall environment.
- Collaborate with Marketing, Store Operations, and Vendors to execute installations on schedule and within budget.
- Source materials, props, colors, and signage; manage vendor relationships and approve purchases.
- Ensure compliance with brand standards, safety, and accessibility guidelines; maintain visual documentation and photography records.
- Analyze campaign effectiveness and adjust visuals based on feedback and seasonal trends.
Qualification
- 2-5 years of visual merchandising or retail display experience, preferably in mall or multi-brand environments.
- Degree in Design, Marketing, Visual Merchandising, or a related field.
- Strong understanding of color theory, composition, typography, and materials.
- Proficiency in layout planning and basic 3D visualization; experience with Adobe Creative Suite is a plus.
- Excellent communication, teamwork, and project management skills; ability to manage multiple projects simultaneously.
- Ability to travel within the city for installations or coordination with vendors; physically capable to handle props and installations.